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Challs International Ltd, the company behind Buster, has launched an innovative new deodoriser for household dustbins and wheelie bins. The two-in-one problem-solver neutralises odours and contains an effective natural insecticide to kill and repel flies, maggots, wasps, ants, cockroaches and mosquitoes.

This original new product is now available in the Irish market place and is being distributed by leading sales and distribution company GM Marketing.Bin Buddy is an industry first, targeting the nation’s 51 million bins, with a predicted 69% penetration of the existing bin liner category worth £157 million.

After conducting extensive research, feedback highlighted a gap in the market for an innovative product that tackles the key consumer bin problem of bin odours and insects. Bin Buddy fills this gap!  Not only is it a unique new product but it is also a brand new category. Bin Buddy’s colourful packaging not only reflects the different fragrances but also gives the product a fun and cheeky personality, making it stand out when on display.

Bin Buddy is available in a cute and innovative mini wheelie bin package with a sprinkler function, offering 15 applications per pack. Currently available in two fragrances to provide lasting freshness, Citrus and Berry Blast, Bin Buddy is available at a recommended retail price (RRP) of around £4.99.

For more information on Bin Buddy – visit their website